References

Total Print Management-Campaign

Customer: Hewlett-Packard

Target Audience: SMB and Corporates

Challenge: Managing the full marcom-mix for a targeted product introduction campaign accross Europe.

Scope: Campaign planning, liaise with project sponsor and multiple content owners and specialists, manage execution with agencies and partners, reporting.

Triple Play Brochure Concept and Artwork

Customer: Agilent Technologies

Target Audience: US and worldwide Network Equipment Manufacturers and Service Providers, Telcos

Challenge: Present one message substantiated by a wide set of test&measurement solutions, create distinctive style within the corporate design guidelines. Balance content and design. Sourcing content from many owners across US, Europe, Australia. Facilitating to achieve focused messaging. Bridging the gap between technical information and the marketing message.

Scope of Project: Messaging, Graphic Design, Copywriting, Project Management, Print-on-Demand.

Brigitte-Achs Corporate Design

Customer: Brigitte Achs Wine-Consultant

Target Audience: Wine Resellers, Winefarmers, private Wine-Afficionados, Eventagencies and companies.

Challenge: Creating a brand with the potential to become an exclusive label for first-class wine consulting. Reflect the high standards in a noble and decent mark.

Scope of Project: Brand Creation, Business cards, Stationery, Website, Presentation, Consulting

eBlast Lead Generation Campaign

Customer: Acclaim Telecom

Target Audience: IT Professionals and Call Center Managers

Challenge: Generate quality sales leads quickly

Scope of Project: eMail contact list, graphics, technology to track email recipient behavior, campaign management.

Result: Sales team had hot leads within hours of campaign launch. Ongoing campaigns continue to develop new leads.

Online Lead Gen Campaign

Customer: Internet Invest GmbH

Target Audience: B-2-C, active investors in Germany and U.S.

Challenge: Get a high volume of leads in a very competitive market environment

Scope of Project: Email campaign, contact list sourcing, messaging, copywriting, landing page, purchase incentives, metrics, webcasts, public speaking engagements

Snowboard-Advisor

Customer: SportScheck

Target Audience: B-2-C, Germany, Austria, Switzerland

Challenge: Have the virtual advisor integrated into the current webpage and the online shop, set up automated feed of product data.

Scope of project: Consulting on question design and configuration, Implemention Corporate Design, Interface programming

HP Scanner Selector

Customer: Hewlett-Packard

Target-Audience: Sales Teams and Reseller, Europe

Challenge: A virtual advisor on a CD as part of a sales kit, with upsell options. Multi-language.

Scope of project: Consulting on question design and configuration, setup of content, localisation, implemention Corporate Design, CD-production.

IAO Community Webpage & Newsletter

Customer: International Alumni Organisation of the Institute of Advanced Studies

Target Audience: IAO members, prospective members and sponsors

Challenge: Provide an easy-to-manage web-platform to allow networking of an international community. Take care for both sourcing of news and for sharing within an international community.

Scope of project: Concept, Web Design, Copywriting, Typo3-Programming. (Open pages: Intro, Sponsors, Activities-calendar, Membership Application. Member pages: Search for members, background information, forum, live chat, webmail-access.) Content Management System. For the Newsletter: Editorial Management, Copywriting and Distribution